Landing page prices in 2026: How much will you spend?
8 min read
November 22, 2025
Website design & development
Ognjen Marinkovic
10 min read
November 27, 2025
Website design & development cost in 2026 + Calculator
Website design costs $1,000-$10,000+ depending on complexity.
A basic three-page site runs $1,000-$3,000, a mid-range build costs $3,000-$7,000, and fully custom platforms start at $10,000.
Add-ons, features, and deadlines raise the price. For ongoing work, monthly retainer plans offer unlimited design at a flat rate.
Your website shapes how visitors see your brand. Good design builds trust. Bad design loses customers.
This guide shows you realistic 2026 budgets. You'll see what drives costs, how phases break down, and what you actually need. Whether you're building your first site or planning a redesign, you'll leave with clear numbers.
We also cover why website design matters, how to avoid overspending, and where startups waste money on unnecessary bloat.
Website design & development cost in 2026 + Calculator
Website design costs $1,000-$10,000+ depending on complexity.
A basic three-page site runs $1,000-$3,000, a mid-range build costs $3,000-$7,000, and fully custom platforms start at $10,000.
Add-ons, features, and deadlines raise the price. For ongoing work, monthly retainer plans offer unlimited design at a flat rate.
Your website shapes how visitors see your brand. Good design builds trust. Bad design loses customers.
This guide shows you realistic 2026 budgets. You'll see what drives costs, how phases break down, and what you actually need. Whether you're building your first site or planning a redesign, you'll leave with clear numbers.
We also cover why website design matters, how to avoid overspending, and where startups waste money on unnecessary bloat.
Website design & development cost breakdown 2026
*All ranges come from 2026 industry reports and our own project data.*
Why good website design is important
Engagement
- People form an opinion about a site in 0.05 seconds (Google Research, 2021).
- A bold, tidy layout earns attention and lowers bounce rates.
User experience
- A clean interface can lift conversions by up to 200% (Forrester, 2022).
- Clear navigation lets visitors find answers without digging.
Professionalism
- 75% of users judge a company’s credibility by its site design (Stanford, 2020).
- Sharp visuals signal a sharp business.
What the public says
- 83% of users like sites that look modern.
- 94% put easy navigation above looks (WebFX, 2024).
Development phases and their costs
Add these to the project ranges above to see how your features move the total.
Cost breakdown by complexity
Simple websites - $1 000 to $3 000
Perfect for events, freelancers, and landing pages. Up to three pages, light brand styling, basic form. Two‑week turnaround.
Want to launch fast? Check our startup website launch checklist for what you actually need.
Mid‑range websites - $3 000 to $7 000
Great for startups and SaaS. Eight to fifteen pages, custom icons, blog, on-page SEO, gentle motion. Three to six-week timeline.
Custom websites - starting at $10 000
Built for scale‑ups and marketplaces. Unlimited pages, e‑commerce, rich animations, API tie‑ins, full accessibility review. Eight weeks and up.
What affects website design & development cost
- Complexity - more features raise price.
- Size - one page vs full store.
- Customization - template vs custom UI.
- Extra features - animations, dynamic content.
- Service model - freelancer, agency or retainer.
- Timeline - rush work costs more.
Designow offers three options: one-off project pricing, flexible retainer plans and custom quotes for larger needs.
Many startups waste money on agency bloat. We cut that out. You work directly with a senior designer. No account managers. No workshops. Just fast execution.
Types of website design & development services
Designow plans
- Design only (one‑off) - $1,499
- Design + Development (one‑off) - $2,499
- Flexible retainer - $2,999 per month
Skip agency bloat. We ship in 2-4 weeks, not 2 months. Updates every 48 hours. You work directly with the founder.
Learn more about our monthly retainer model - unlimited design requests, pause anytime.
Hidden and recurring costs
These costs keep your site running.
Designing with SEO/AEO and speed in mind
Websites that load in 2 seconds show a 9% bounce rate. At 5 seconds it climbs to 38% (Backlinko, 2023). Good design pairs with fast builds, mobile readiness, and technical SEO.
Redesign vs starting from scratch
A redesign keeps what works and swaps weak parts. A rebuild lets you rethink the journey but takes longer and costs more. Moving from WordPress to Webflow improves editing but may need extra dev time for complex plugins.
Landing page vs full website
A landing page is a sniper, aimed at one action. A website is a full home base. Decide which path fits your goal and budget. See our full guide on landing page prices - single pages run $1,000-$5,000 depending on complexity.
Website cost calculator
Ready for real numbers? Enter your page count, pick a CMS, and say whether you need e‑commerce.
No email. No commitment. Adjust the sliders and watch how each feature changes the total.
How designow compares
No account managers. No workshops. Just fast execution. You work directly with Ognjen (Founder). No juniors. No outsourcing.
Final thoughts: It’s an investment
Your website is a business tool. It brings in customers and builds trust.
Whether you go with a freelancer, an agency, or a retainer-based service like Designow, remember: it's an investment that drives results.
Explore our plans or book a free intro call with Ognjen.
Let's find the best solution for your needs.
Summary
Website design costs: $1,999 (design only), $2,499 (design + dev), or $2,999/month (unlimited retainer). Most startups waste $20,000+ on agencies with slow timelines. Get started quickly without unnecessary complexity.
Book a call to launch in 2-4 weeks.
FAQs
What does a simple three-page site cost in 2026?
$1,000 to $3,000 depending on design depth and CMS.
What drives price up fastest?
Custom integrations and rush work.
Do I own the design and code?
Yes. All files are yours once the invoice is settled.
How much is Designow's retainer plan?
The flexible retainer is $2,999/month for unlimited edits. Pause or cancel anytime.
What yearly running costs should I remember?
Hosting and CDN $130-$1,300, domains $11-$55, SSL free-$110, plus maintenance.
